Discover the Essence of Calm and Consolation.
The inspiration behind Ìtùnú Co. is deeply personal. Victoria, the founder, was given the name Ìtùnú by her maternal grandmother at birth, symbolizing comfort and consolation to the family after the passing of her maternal grandfather. This legacy of providing comfort is the foundation of our brand.
Our name, Ìtùnú (pronounced ee-too-nou), is a Yorùbá noun meaning 'To Calm the Mind'. Founded on the rich traditions of our West African heritage,
Ìtùnú Co. is more than a brand; it's a commitment to nurturing the mind, body, and soul.
Guided by the Yorùbá proverb, "Orúkò rere sàn jú wúrà àti fàdákà lò" - 'A good name is more precious than silver and gold".